In-Home Walkthrough & Quote (Scope of Work): the full procedure

Turn a prospect’s home into an accurate, profitable, itemized quote — scope it, time it, price loaded labor plus supplies and margin.

What you need

The procedure, step by step

  1. Gather the scope — Capture the basics: bedrooms, bathrooms, square footage, pets, how recently it was cleaned, the services wanted, and the frequency.
  2. Walk the home (or qualify by phone) — Walk it where possible — assess the actual condition, clutter, and problem areas. A walkthrough before quoting is the industry norm because condition drives time.
  3. Estimate the time — Estimate time per room, or use a production rate (commonly about 400–600 sq ft per hour) adjusted for condition and clutter.
  4. Build the rate from loaded cost — Price at an hourly rate built from labor PLUS overhead, supplies, and a profit margin (commonly about 20–30%) — not the bare wage. Then price = estimated hours × loaded rate.
  5. Choose the structure — Present recurring cleans as a flat per-visit price (clients prefer a known number); one-time/deep cleans may be hourly. Note any first-clean surcharge and recurring discount.
  6. Present an itemized quote in writing — Give a written quote with the per-visit price, frequency, and clear inclusions and exclusions so expectations match the work. Set a follow-up.

Quality check before you finish

This is a free, source-anchored standard operating procedure (SOP) you can print and hand to staff. It documents the work sequence for a House Cleaning business — not safety or regulatory rulings, which defer to the cited authorities, the applicable code, and your own health-and-safety plan. Open the tool above to print it, toggle ink-saver, or (with a free ToolFluency Business account) edit it to match your own workflow.

Sources

About Free House Cleaning Estimate SOP

Free printable house cleaning estimate SOP: walk the home, scope the rooms, estimate time, price loaded labor plus supplies and profit, and present an itemized quote.

How to use

  1. Read the full procedure top to bottom before the work — the SOP runs in order and each step builds on the last.
  2. Toggle Ink-saver (black & white) for a cheaper mono print for the binder; leave it off for the full-color version.
  3. Click Print SOP to print or save as PDF. Print one per crew, laminate it for the binder, or attach it to the job in your scheduling system.
  4. Train new hires on it and have staff sign off. Found something out of date? Use the feedback link — flagged SOPs are re-researched against the source list.

Frequently asked questions

How do you estimate a house cleaning job?
Walk the home (or ask qualifying questions: beds, baths, square footage, pets, how recently cleaned), estimate the time per room or use a production rate (often 400–600 sq ft/hour), then price at an hourly rate built from labor, overhead, supplies, and a profit margin (commonly 20–30%). Present an itemized quote in writing with what’s included.
Should house cleaning be priced hourly or flat?
Most recurring residential cleaning is quoted as a flat per-visit price (built from an internal time estimate × loaded rate) because clients prefer a known number, while one-time and deep cleans are sometimes hourly. Whichever you present, price it off your true loaded cost, not the bare wage.

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